The Lean Startup

Master the methodology that transformed how startups build successful businesses. Eric Ries reveals how to use scientific experimentation, rapid iteration, and customer feedback to create products people actually want.

What You'll Master

Master the Build-Measure-Learn cycle for rapid product development

Learn to create minimum viable products, gather customer feedback quickly, and iterate based on real data rather than assumptions.

Apply validated learning to test business hypotheses systematically

Understand how to design experiments that reveal customer needs, validate product-market fit, and guide strategic decision-making.

Avoid the waste of building products nobody wants

Learn to identify and challenge risky assumptions early, preventing months or years of work on features customers don't value.

Use innovation accounting to measure progress beyond vanity metrics

Develop metrics that actually predict business success, focusing on actionable insights rather than impressive but meaningless numbers.

Scale lean startup principles from startups to established organizations

Apply lean methodology to intrapreneurship, corporate innovation, and any situation requiring rapid learning and adaptation.

Your Lean Innovation Journey

1. Master the Scientific Approach to Building Products

Learn how to treat business ideas as hypotheses that must be tested rather than assumptions that must be executed.

2. Implement Rapid Experimentation and Customer Discovery

Develop skills for quickly testing ideas with real customers and learning from failure before investing significant time or money.

3. Build Sustainable Growth Through Validated Learning

Apply lean startup principles to create businesses that grow based on proven customer value rather than speculation and wishful thinking.

What Learners Say About the Course

"This app has been like finding gold. I'm learning so much more than I thought I would, and I can actually remember what I've learned."

"I love that the lessons are bite-sized and visual. Perfect for my busy schedule, and I actually look forward to learning each day."

"The visual storytelling makes complex topics so much easier to understand and remember. Best learning app I've used."

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An Award-Winning Experience

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